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Mentioned in this Article:
Stephen G. Kliegerman

Stephen G. Kliegerman
President of Development Marketing

BJ Engler

BJ Engler
Village Office

Peter Denby

Peter Denby
Village Office

Brokers Weekly

Cogswell Hoping To Dance To Harlem's New Tune

By Roslyn Lo

The sleek new Harlem condominium 2130 Adam Clayton Powell Blvd encompasses the spirit of its historic neighborhood: a flair for style and a triumphant rebirth.


After a halt in pre-sales during construction in 2008, the re-launched 2130 ACP is poised to take advantage of the latest rush to Harlem by cost-conscious buyers with a move-in ready product that's nearly half sold, according to StreetEasy.com.


According to the Wall Street Journal, the number of Harlem apartment sales during the third quarter rose to the highest level since September 2008.


"We believe property values in this area of Harlem will continue to increase over time as resident have a rich cultural mix of music, art and fine dining that represents the best of Harlem in a central location," said Stephen G. Kliegerman, president of Halstead Property Development Marketing, the exclusive agent for the 46-unit building developed by Cogswell Realty, LLC.


"In addition, there has been a recent high absorption of units in the area limiting the number of new homes for sale."


Although Halstead has tweaked pricing at the seven-story new construction, it's averaging the numbers fetched pre-recession.


A mixture of studios, one-, two-, and three-bedroom units ranging from 533 to 1,508 s/f start at $289,000 and rise to $949,000.


Cogswell CEO Arthur Stern is confident that the timing and the pricing is now right for the new market. "With construction now complete, buyers can see firsthand the fine finishes, abundant light and well-designed layouts the development has to offer." Architect David Gross, from GF55 Partners, engineered the building, while Darren Henault designed the interior space.


"The overall design is for a buyer who is young, hip, and upwardly mobile," said Henault, whose work has graced Elle Decor as well as the cover of New York Magazine.


"2130 ACP already offered a unique opportunity to be immersed in Harlem's rich culture, so I focused on making the units comfortable and functionally designed."


While Henault's work has ranged from Fifth Avenue townhouses to lavish Beverly Hills properties, his vision for the 2130 ACP called for a more accessible approach to designing the homes. To achieve a warm and modern environment, Henault used rich colors to complement a neutral color palette. Starting from the spacious lobby, the building is replenished with contemporary furniture and a part-time attended lobby with virtual concierge.


The homes carry a modern motif, with the bright hues of a Brazilian cherry hardwood floor. Kitchens feature granite countertops, glass tile backsplash, and GE Profile stainless steel appliances. Bathrooms are trimmed with mosaic accent tiles and chrome fixtures, finished by a polished white Carrera marble bath and Kohler sink. Each unit has a washer-dryer combo, audio/visual intercom, and central heating. Select units have private terraces or balconies.


The 2130 ACP amenities include the clubroom, a brightly adorned space with a ping-pong table, card table, kitchenette and flat-screen TV. The common space leads out to a terrace and there is a fitness center and refrigerated storage space, bicycle storage as well as personal parking (for an extra annual fee).


The 2130 ACP's location at the crux of Harlem grants its residents access to a neighborhood both conveniently close to Midtown New York yet distinctly in its own local culture.


For those who opt for public transportation, the 2/3 and A/B/C/D subway lines are all within two blocks of the building. The famed Apollo Theater is nearby, along with the Lenox Lounge, Studio Museum in Harlem, and Magic Johnson Theater.


The influx of residents to Harlem condominiums is a sign of the area's revitalization, and the 2130 ACP is upping the ante with spacious homes at a reasonable price point.
"2130 ACP offers value for a lifestyle that is both dynamic and incredibly convenient," Kliegerman said.

Wednesday, November 02, 2011