
Ed Herson
Lic. Assoc. R.E. Broker
Sr. Vice President
Tel: (212) 381-2293
Westside Office
eherson@halstead.com
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Current Listings
Past Closings
Recent Press
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Awards and Certifications
- Producers Council
- Private Brokerage Council
- Gold Circle
- Platinum Circle
- Academy Lecturer
- REBNY Committee Member
- 2006 NYC Deal of the Year Nominee
- Inman News Featured Speaker
- Green Architecture
- Fair Housing Law
- Real Estate Investment
- Commercial Development
- Buyer’s Agent Specialist
- Townhouse Appraisal
- Brownstone Appraisal
- New Development Advisory
- Private Brokerage Council
- REBNY Sales Council Member
- REBNY West Side Committee Member
- REBNY Education Committee Member
Background
Mr. Herson earned his degree in Business and Culinary Arts. He moved to Aspen teaching skiing by day, cooking by night. He then opened his first restaurant in Telluride and another on Nantucket Island. He grew that venture into five restaurants in three states by the age of 28.
In 1992 Mr. Herson moved to Manhattan and founded a Real Estate firm in the famous Bancroft building at 40 West 72nd and another at 263 West 70th Street. In 1995 Mr. Herson joined forces with founder Clark Hastead and now President, Diane Ramirez. Today with Halstead Property LLC and Terra Holdings, Mr. Herson is a top producing broker in the firm and across the industry. In recognition of his achievements, Mr. Herson belongs to Halstead's elite Private Councils and Circles. He is an active council member of the Real Estate Board of New York and teacher for Halstead's agent training.
Real Personalized Service
Rely on Experience. Mr. Herson knows that no two deals are alike and each client has their own vision. Embracing that, Ed guides you in today's changing micro and macro markets. Unit to unit, building to building. Providing you with real numbers and real experience so you can make real decisions to rely on. As a Manhattan Cooperative owner himself, he understands the nature of ownership in our city.
Social Media Pioneer with Wide and Deep Experience
Tried and true, embracing the new. Adopting brokerage for the new world. Call it web 2.0, social media, SEO and everything else that’s new, effective and fun, Ed employs effective marketing strategies in tandem with Halstead’s amazing in house marketing team. Sought after and appearing in a multitude of news sources. Twitter, Facebook, Blogger, The New York Times, Crain’s, The Real Deal, New York Post, Daily News, Inman News, New York Observer, Village Voice, and many more.
NYC and Global New Development Advisory
Nothing compares to being there. Having first-hand knowledge, and dusty feet from experiencing most developments in NYC, Edward understand the nuances and differences of each project. Negotiating and advising on (CPS1) updates, offering plans, foreign money, construction materials, timelines competition, pipelines, closing tips and more. Here and across the world.
Client Testimonials
On a personal note, Ed, I have valued our relationship. Having had to work hard for most of what I have, there are not many I would trust to have my best interest at heart. I do know that you can be counted on to take care of business, in this case, my business. Thank you for that. - Otis T.Thank you! Thank you! Thank you! Ed sold my studio years ago. He then found me a much, much larger apartment and sold that for me too. Ed staged the apartment, and sold it to a qualified buyer in record time! - Roger P.When Ed and I started looking for a Manhattan home, I didn’t really know the market. Ed was so familiar with the city and the inventory that we focused like a laser beam and found exactly what I was looking for. He even negotiated an amazing deal for me. Ed is on top of it! - Brian C.Edward is the real thing. I’ve bought and sold many times in Manhattan and I can tell you that Edward separates himself from other agents. He’s been in it for over 15 years, he is a businessman. He cares about what I want and works tirelessly for me. I want Ed on my side. - Michelle A.Mr. Herson’s marketing methodologies were even Impressive to me. And I work in Social Media! - Mike W.Ed managed my transaction so smoothly, he just seems to have a knack for anticipating things. - Jean B.Ed is my friend and my agent. Not easy to be either of those but I trust him with my family and glad he’s my friend even more. - Joseph D.Halstead Property, LLC
Ed Herson's Current ListingsWest End Avenue, Upper Westside, NYC $779,000Information:
Cooperative
2 beds / 1.5 baths
Web #: 1032297Amenities:
Attended Lobby
Pet Friendly
Washer/DryerContact:
34 West 76th Street, Upper Westside, NYC $345,000Information:
Cooperative
Studio / 1.0 bath
Web #: 2313882Amenities:
Pet FriendlyContact:
West End Avenue, Upper Westside, NYC $11,000 monthlyInformation:
Rental
3 beds / 2.5 baths
Web #: 2352975
New: 16 days agoAmenities:
Attended Lobby
Garage
StorageContact:
Views And Space, Upper Westside, NYC $8,000 monthlyInformation:
Rental
2 beds / 2.0 baths
Web #: 2352951
New: 16 days agoAmenities:
Attended Lobby
GarageContact:
204 West 85th Street, Upper Westside, NYC $7,800 monthlyInformation:
Rental
3 beds / 2.0 baths
Web #: 3106501
New: 8 days agoContact:
204 West 85th Street, Upper Westside, NYC $7,500 monthlyInformation:
Rental
3 beds / 2.0 baths
Web #: 2357517
New: 9 days agoContact:
Columbus Avenue, Upper Westside, NYC $6,100 monthlyInformation:
Rental
3 beds / 2.0 baths
Web #: 2264563Contact:
West 56th Street, Midtown West, NYC $5,400 monthlyInformation:
Rental
2 beds / 2.0 baths
Web #: 2263256Amenities:
Attended Lobby
Garage
StorageContact:
West End Avenue, Upper Westside, NYC $4,550 monthlyInformation:
Rental
2 beds / 2.0 baths
Web #: 3112422
New: 7 days agoAmenities:
Pet FriendlyContact:
West 95th Street, Upper Westside, NYC $4,000 monthlyInformation:
Rental
2 beds / 1.0 bath
Web #: 2259067Amenities:
Attended LobbyContact:
Ed Herson's Past ClosingsThe following are selected closed transactions in which Ed Herson represented the buyer, the seller, or both:
TOWNHOUSES
- 251 West 70th Street- Townhouse
- 103 West 89th Street- Townhouse
- 24 West 90
- West 70'S Single Family Townhouse
COOPERATIVES AND CONDOMINIUMS
- 230 West End Avenue
- 350 West 57th Street- Parc Vendome
- 100 West 93rd Street
- 42 West 13th- Bakery Building
- 210 West 102
- 220 East 87th Street
- 118 West 72nd Street
- 210 West 103rd Street
- 235 East 87th Street
- 251 Wedst 98th Street
- 257 Central Park West
- 710 West End Avenue
- 400 West 58th Street
- 240 West 98 The Sabina
- 201 West 70 Sherman Square
- 2373 Broadway Boulevard
- 211 East 37th St Midtown Manor
- 251 East 51 Gaylord
- 211 East 27th Victoria House
- 243 Wea
- 243 West End Avenue
- 51 West 81
- 530 East 84
- 400 East 70
- 34 W 76
- 350 West 50
- 74 West 82
- 2025 Broadway The Nevada
- 142 West End Avenue Lincoln Towers
- 225 West 60 The Hudson Condo
- 170 West 89
- 320 West 83
- 2025 Broadway
- 50 West 67
- 200 Cps
- 123 East 37
- 251 West 70
- 140 West 74
- 400 W 58
- 49 West 72
- 12 West 72
- 140 West End Avenue
- 243 West End Avenue
- 275 Greenwich
- 313 West 82
- 175 Claremont Avenue
- 200 East 90
- 375 Riverside Drive
- 74 West 82
- 112 West 72
- 710 West End Avenue
- 140 West 69
- 116 West 72
- 11 Riverside Drive
- 430 East 89
- 107 West 86th Street
- 107 West 86
- 49 West 72
- 162 West 56
- 230 West End Avenue
- 2025 Bway
- 124 W 83
- 114 W 80
- 151 W 80
- 2025 Broadway
RENTALS
- 161 West 61st Street
- 100 West 80th Street
- 41 West 75th Street
- 54 West 76th Street
- 100 West 80 The Orleans
- 75 West End Avenue
- 325 West 86th
- 5 West 86
All Recent PressResidential DealsUpper West Side $1.83 million 103 West 89th Street 3-bedroom, 3-bath, 1,600 sf co-op; penthouse triplex; private landscaped roof deck and two balconies; kitchenette and living room skylights; wood-burning fireplace; central air and washer/dryer; common charges $1,118.68, taxes $1,583.33 per...
The Real Deal - Thursday, September 01, 2011Bicycling To Location Location LocationWaypoints heard recently from Kari Neering who wrote to say "Good morning! I wanted to pitch you a fun story involving real estate brokers in New York City who bike to work. I represent Halstead Property, which has nearly 1,000...
Adventure Cyclist - Tuesday, August 30, 2011Just SoldThe latest info about recent sales - in your backyard and beyond UPPER WEST SIDE $1,825,000 103 W. 89th St. Three-bedroom, three-bath triplex condo townhouse, 1,600 square feet, with fireplace, master bath with Jacuzzi tub and shower, washer/dryer, central AC, two balconies and...
New York Post - Thursday, August 25, 2011The Biking BrokersGetting around Manhattan quickly and efficiently isn't easy- especially if it's what makes or breaks your career. Edward Herson knows all about crowded subways, buses and expensive taxis all too well. As a broker for Halstead Property, he's constantly making...
Competitor Magazine - Thursday, August 18, 2011Done DealsUpper West Side 103 W89th St. #4A $1,825,000 1,600 s/f triplex penthouse in a townhouse condo. Two balconies and private rooftop deck with kitchenette. Three exposures and sky-lights in the living room and in both upstairs bathrooms. Wood burning fireplace, oak floors,...
Brokers Weekly - Wednesday, August 17, 2011Buyers Brokers Mingle At Halstead Private Brokerage EventTom Hennessy (loan officer, Citizens Bank), Richard Tesler (attorney), Edward Herson (senior vice president Halstead), Michael Mayer (loan agent at Citizen's bank) (credit Richard Lewin) Edward Herson, senior vice president at Halstead Property, hosted a spring "Halstead Private Brokerage Event"...
The Real Deal - Thursday, June 02, 2011Residential Sales Around The RegionLess Under $400,000 Manhattan $242,500, Upper West Side 118 West 72nd Street 0 bathroom 1 bath 0 half bathrooms 13 weeks on the market 400-sq.-ft. studio co-op in a prewar building; elevator, eat-in kitchen w/window, high ceilings, laundry room and gym in building; maintenance $900, 50% tax deductible;...
New York Times - Thursday, March 18, 2010A Month In Halstead's Propertv Sparks Buyer InterestAnna Kahn's agent bio By Jovana Rizzo Thinking about moving to Harlem, or buying an apartment at the Toren in Williamsburg? Explore them both in under 10 minutes, from the comfort of your own home. Last month, Halstead Property launched ProperTV,...
The Real Deal - Thursday, December 18, 2008Residential SalesUpper West Side $765,000 200 West End Avenue (70th St) 36 weeks on market; 500 sq ft studio condo in a new building; 24 hr doormen, dining area, h/w floors; laundry room, roof deck and gym in building; common charge $900; taxes...
New York Times - Sunday, September 07, 2008Just SoldUPPER WEST SIDE $765,000 200 West End Ave. Studio condo, 500 square feet, with floor-to-ceiling windows, washer/dryer, marble bath and new kitchen with Sub-Zero appliances and granite countertops; building features concierge, gym, parking, playroom and terrace. Common charges $750, taxes $120. Asking...
New York Post - Thursday, July 31, 2008Done Deals311 West 83rd Street Upper West Side $1,325,000 Combining the best features of a brownstone in a modern home, this two bedroom, two bathroom duplex has a 32 foot long living/dining room with exposed brick wood burning fireplace and balcony. The open kitchen...
Brokers Weekly - Wednesday, July 30, 2008Real Estate Connect NYC 2008Internet Marketing Workshop New Ways to Market on the Web: What every realtor, agent and mortgage broker needs to know to get leads off the Internet Use Technology to Craft a Successful Listings PitchToday's sellers expect more than flyers and postcards. Learn...
Inman News - Wednesday, January 09, 2008Price PointsInwood two-bedroom, $499,000 Spacious pre-war co-op, one block from Inwood Hill Park. Newly renovated with "spa-like" marble bath. Agent: Edward Herson, Halstead Property, (212) 381-2293 Harlem three-bedroom, $755,000 A 1,085-square-foot family apartment with two baths at the Langston, a new-construction...
New York Post - Thursday, September 27, 2007Residential SalesGramercy $699,000 330 Third Avenue 1 bedroom, 1 bath, 750 sf co-op in postwar building; doorman; renovated unit has oak floors, open kitchen, stainless steel appliances, dining bar, walk-in closet; building has garage and laundry; maintenance $974; 45 percent tax-deductible; asking price $699,000;...
The Real Deal - Wednesday, August 15, 2007Just SoldUPPER WEST SIDE $492,000 116 W. 72nd St. Prewar one-bedroom, one-bath co-op, 600 square feet, with renovated granite kitchen, renovated bath, high beamed ceilings and N/S exposures with open city views; building features elevator, laundry, storage and live-in super. Maintenance...
New York Post - Thursday, June 21, 2007Just SoldThe Latest Info about Recent Sales - In Your Backyard and Beyond GRAMERCY $420,000 200 E. 27th St Renovated alcove studio, 450 square feet, with new granite kitchen with stainless-steel appliances and dishwasher, renovated bath with glass doors, separate dressing room, California closet,...
New York Post - Thursday, April 19, 2007Get DownBASEMENTS aren't just for storage anymore. They're being used for everything from basketball courts and putting greens to media rooms and massive wine cellars. Real-estate entrepreneur Adam Ifshin and his wife, Alicia, took their passion for food and wine and...
New York Post - Thursday, January 18, 2007On The MarketPhoto: Marko Georgiev for The New York Times UPPER WEST SIDE CO-OP $1,595,000 MANHATTAN: 24A West 90th Street (between Central Park West and Columbus Avenue) A two-bedroom, two-bath duplex apartment with a working fireplace and a...
New York Times - Sunday, October 08, 2006Done DealsUPPER WEST SIDE 251 W. 70th St. Two-bedroom co-op Asking price: $625,000 Selling price: $670,000 Time on market: 10 weeks JERRY'S BLOCK Being in the entertainment industry, both the buyers and the sellers were more than impressed by the fact that Jerry Garcia had lived on...
New York Sun - Thursday, July 27, 2006Why Some Say 'No Thanks' To A DoormanBy TERI KARUSH ROGERSNEW YORK is in the midst of an epidemic of new buildings that promise to deliver every service known to man, woman, child or pet. Central to all of that, of course, is a doorman. But to...
New York Times - Sunday, April 09, 2006Brokers Get Creative To Lure Bonus Money Another Big Year On Wall Street Could Send Money Rushing Toward Housing Marketauthor:Philana Patterson Date of Publication: February 2006 In Manhattan residential real estate, Wall Street bonus time is business time, and business is good. With news that this was the best year ever for bonuses, and following a strong 2005, real estate brokers and...
The Real Deal - Wednesday, February 01, 2006All The World S A StagePrepping By A Pro Sends Sales Prices Skyrocketing Barb Schwarz is a stage mother. Not that kind of stage mother: She’s the kind who goes into a house or apartment and stages it. In fact, she likes to say that she...
New York Home - Tuesday, November 01, 200534 West 76th 4CBy: Lisa Doll Bruno Situated in the heart of the Upper West Side, this co-op is in a brownstone that was built at the turn of the century and later recognized by the New York City Landmarks Commission. Some may recognize...
Newsday Real Estate - Wednesday, August 24, 2005All VideosEd Herson- Private Client Real Estate BrokerageEd Herson, a Senior Vice President out of our Westside Office, owned his own real estate agency before joining Halstead Property to further grow his business. Combining his experience with Halstead's support staff is the perfect mix.
All information is from sources deemed reliable but is subject to errors, omissions, changes in price, prior sale or withdrawal without notice. No representation is made as to the accuracy of any description. All measurements and square footages are approximate and all information should be confirmed by customer. All rights to content, photographs and graphics reserved to Halstead. Customer should consult with its counsel regarding all closing costs, including without limitation the New York State 1% tax paid by buyers on residential properties over $1 million. Halstead represents the seller/owner on Halstead's own exclusives, except if another agent of Halstead represents the buyer/tenant, in which case Halstead will be a dual agent with designated agents representing seller/owner and buyer/tenant. Halstead represents the buyer/tenant when showing the exclusives of other real estate firms. In all instances Halstead treats all parties fairly and honestly. Halstead actively supports equal housing opportunities.