2018 Rising Star Award
Elise Wool thinks outside the box. It's what she learned from her years working for some of the biggest advertising and direct marketing agencies in the world. She parlayed that creative thinking into her own marketing company, where she focused on listing and marketing properties for clients in both NYC and NJ.
Now with Halstead Manhattan, Elise works to keep her clients involved and informed weekly, with recent comps, market updates, current advertising placement, and an ongoing list of open house and appointment attendees, including all of their feedback.
But she goes further, by providing purging and staging tips; lists of places to help re-sell interiors; referrals for movers, decorators, contractors, cleaners, organizers—whatever her clients need to make moving and feeling settled easier.
Utilizing her previous marketing expertise, she has been able to break through the clutter, to reach and motivate buyers using a strategic mix of the following multimedia:
- live and virtual staging
- virtual 3D video tours
- lifestyle videos worthy of YouTube
- professional photography and digital slideshows
- newspaper and targeted international magazine ads
- partnering with global affiliates
Elise understood early on the importance of highly targeted digital media, and continues to utilize:
- social media sites
- email blasts to an extensive NY broker community
- digital website banner ads
- international real estate sales and rental platforms
- the often neglected direct mail
For her clients looking to buy or rent, day and night she scours up-to-the-minute listings to find exactly what they've been hoping for, even if they didn’t ask out loud. She's had a knack for finding her clients the perfect property, often on the first try.
Having personally bought, sold, rented, renovated, re-sold, up-sized, and down-sized, she understands all aspects of the buying, selling, and renting process, including how stressful it can be. She offers each client a unique relationship built on professionalism, honesty, discretion, and a relentless drive to help make the process stress-free and fun. The unique full-service package she provides extends long after the closing. During the process, clients become friends.
After graduating with a BA in Advertising and Journalism in 1987, she headed straight to Manhattan. While she currently resides with her husband and children on the Upper West Side, she has lived in many different neighborhoods throughout NYC. When not looking for the perfect property for a client or finding buyers for her exclusive listings, Elise can be found running and cycling throughout the city, from the George Washington Bridge to Battery Park Gardens, and all through Central Park.
"Elise is the best broker I've worked with, hands down. She is extremely knowledgeable, responsive, and on point in identifying options and working through the challenging issues unique to the New York City market. Whether you think you know exactly what you're looking for or not, Elise is a fantastic partner to have on your side in the search." – Lisa S."I worked with Elise to sell my Upper East Side one bedroom co-op apartment. She was incredibly professional and a pleasure to deal with. She was willing to go the extra mile to get a deal done with many obstacles along the way. I appreciate all of her hard work and would definitely use her again on my next sale." – Tina S."Elise worked tirelessly with myself and my roommate as we searched for our first apartment. We visited over 25 apartments over the course of three weeks to find the perfect one. She negotiated a great deal and made sure a free gym membership was thrown in. Her knowledge basis and dedication to meeting our needs made the process smooth and easy. We'd recommend Elise to anyone looking to find their perfect home." – Sophie S.“Elise is very professional and thorough. She took the time to understand what our family needs were and guided us wisely through the maze called "New York apartment hunting." She is easygoing, pleasant, organized, and efficient. We never felt pushed to make a decision and she was always ready to come up with new plans and fresh ideas to help us find what we were looking for, while keeping our best interests in mind." – Alex S."Thank you so much, Elise! You are absolutely at the top of our list if we find ourselves looking again in the future or know of anyone who is looking." – Craig F."Besides being friendly and passionate, Elise has a creative eye and the marketing skillset to lead the way in selling our home. We like people who think out of the box and appreciate how resourceful she was in guiding us." – Marc K.
Halstead Manhattan, LLC
The following are selected closed transactions in which Elise Wool represented the buyer, the seller, or both:COOPERATIVES AND CONDOMINIUMS
- 27 North Moore StreetRENTALS
- 110 WEST 86TH STREET, #16E
- 61 East 66th Street
Featured VideosSneak Peek Inside 110 West 86th Street #16E - Upper West Side, NYC
This property is now closed or no longer available. Take a sneak peek at this property and if you are interested in something comparable, please reach out to: Elise Wool, Lic. R.E. Salesperson Tel: (212) 381-2258 - Cell: (201) 264-8000 firstname.lastname@example.org Kimberly T. Hastie, Lic. R.E. Salesperson Tel: (212) 381-2240 email@example.com